What's included

Everything in a care website build

We do not use WordPress, page builders or off the shelf website builders. Every website is built from scratch on our own technology, with search, accessibility, recruitment and security in the foundations. This is exactly what you get.

Built from scratchApproved by you before launchYours to own

Built from scratch, not bolted together

Most website problems come from the way a site was put together.

A typical care website is a theme, a page builder and a stack of plugins, each adding its own code. That is how sites end up slow, with conflicting SEO settings, missing headings and images Google cannot understand. Building from scratch means every part of the site is there for a reason, with nothing to conflict and no plugins to keep updating.

Your website comes with our own content management system, so your team can change it without a developer. It includes carer recruitment, accessibility and SEO as standard, and can include our family care tools.

A choice of homepage designs
Our own content management system
Careers with CV upload
SEO and structured data built in
WCAG 2.2 AA accessibility
Review and approve before launch

Want to see what your new website could look like?

Start your project

How it comes together

Six things every build includes

Your choice of design

We present several homepage designs. You choose the one that feels right, and we refine it with you.

Every page around it

Service, location, careers, article and contact pages are all built around your chosen design, so the site stays consistent.

SEO in the foundations

Clean headings, titles and descriptions, structured data, an automatic sitemap and files for AI assistants.

Accessible to every visitor

Built to WCAG 2.2 AA, with an accessibility bar for larger text, high contrast, a readable font and listen to page.

Secure and private

Private CV storage, cookie consent linked to Google Analytics, a security certificate and daily backups.

You approve everything

Every page is delivered on a private test link for your comments and sign off. Nothing goes live until you approve it.

The full list

What is included

Design

  • Several homepage designs to choose from
  • Every other page built around your chosen design
  • Designed for phones first, then tablets and computers
  • Your content and photography, loaded for you

Content management system

  • Edit pages, titles and descriptions yourself
  • Jobs, reviews, photos, articles and location pages
  • Every enquiry and application in one place
  • A login for each member of your team, plus training

Careers

  • A page for every vacancy with pay up front
  • A short mobile application with optional CV upload
  • Secure, private CV storage with automatic deletion
  • Job postings marked up for Google for Jobs

SEO built in

  • One main heading and one description per page
  • Structured data for your organisation, services, reviews, FAQs and jobs
  • Automatic sitemap, robots.txt, llms.txt and llms-full.txt
  • Planned internal linking and breadcrumbs

Accessibility and privacy

  • Built to the WCAG 2.2 AA standard
  • An accessibility bar on every page
  • Cookie consent linked to Google Analytics
  • No tracking unless a visitor accepts

Launch and hosting

  • Every page reviewed and approved on a private test link
  • Every old address redirected to protect your rankings
  • Google Analytics, Tag Manager and Search Console set up in your name
  • Fast hosting, security certificate and daily backups

Your accounts, your website

Google Analytics, Google Tag Manager, Google Search Console and your domain all belong to you and sit under your own email addresses. If you do not have them yet, we help you create them and you give us access as an admin user. The website, its content and your data are yours. Our content management system is our own technology, so it cannot be copied or reused for another website.

How we work

From first call to go live

01

Discovery and design

We agree the page list, gather your content and present your homepage designs to choose from.

02

Build and review

We build every page on a private test link, and you review and approve each one on your own devices.

03

Launch

Once you sign off, we switch your domain over, submit the sitemap to Google and monitor closely after launch.

Start your new website

Tell us about your care service and we will show you what your new website could include, and what it would look like.

Who we serve

Specialists in your kind of care

We work with care providers right across the sector. Find the marketing, websites and enquiry generation built for yours.