Signature design
Oakfield
Traditional and warm. Serif type, deep green and cream, photography led.
- Room availability shown live
- Visit booking on every page
- Fees explained openly
Design examples
See what your new website could look like
Every build starts with a choice of homepage designs. These are complete, clickable examples, each shown with content for a different kind of care service. They are our own designs, built the way we build a real site, so what you see is what you would get.
Any design can be applied to any care service: the settings below just make each one feel real. Every provider shown is fictional.
Designs for care homes
modern family
Hollybrook
Modern family. Coral and warm white, rounded cards, built around visits and room availability.
- Rooms available shown up front
- Book a visit on every page
- Fees and funding explained plainly
traditional family
Ashgrove
Traditional family. Bottle green and cream, serif type, a country house feel with visits at its heart.
- A note from the manager up front
- Visits and rooms on every page
- Fees set out plainly
clinical family
Parkview
Clinical family. Petrol blue and teal, fact led, built for families who want the detail first.
- Key facts at a glance
- Care and fees set out like a table
- Questions answered on the homepage
premium family
Aldermere
Premium family. Ivory, forest and gold, editorial and spacious, for a luxury residential home.
- Full screen photography
- Private viewing requests
- Suites and dining shown beautifully
Designs for nursing homes
Signature design
St Aidan's
Clean and clinical. Navy and sky blue, crisp grid, built for trust at speed.
- Written for families and discharge teams
- Fast admissions enquiry
- Clinical services set out clearly
modern family
Riverside
Modern family. Clear blue and white, confident type, built for families and discharge teams in a hurry.
- Admissions enquiry answered same day
- Clinical services set out clearly
- Written for discharge teams too
traditional family
Hartwell Hall
Traditional family. Burgundy and stone, serif type, reassuring and clinical in equal measure.
- Clinical services set out clearly
- Admissions explained step by step
- A note from the clinical lead
clinical family
Northgate
Clinical family. Navy with a red admissions line, fact led, built for urgent placements.
- A 24 hour admissions line up front
- Clinical capabilities listed clearly
- Hospital discharge route
premium family
Clevedale
Premium family. Midnight blue and champagne, calm and assured, for private nursing care.
- Nursing care presented with calm
- Private admissions line
- Suites and clinical care together
Designs for dementia care
modern family
The Orchards
Modern family. Plum and honey, calm spacing, written for families facing dementia for the first time.
- Dementia care explained step by step
- Memory support tools built in
- Visits planned around routines
traditional family
Rosemary Court
Traditional family. Sage and terracotta, serif type, gentle and reassuring for families new to dementia.
- Life story approach explained
- Families supported, not just residents
- Memory friendly design shown
clinical family
Clearview
Clinical family. Teal and amber, calm and structured, built to explain dementia care clearly.
- Stages of dementia care explained
- Specialist training set out
- Family questions answered
premium family
The Linnet
Premium family. Aubergine and warm gold, gentle and refined, for specialist dementia care.
- A calm, beautiful presentation of dementia care
- Family consultations
- Design for dementia shown
Designs for home care
Signature design
Brightpath
Friendly and modern. Rounded shapes, teal and white, built around two audiences.
- Separate routes for families and carers
- Care assessment request built in
- Careers with pay up front
modern family
Kindred
Modern family. Fresh green and amber, two clear routes for clients and carers, visits front and centre.
- Separate routes for families and carers
- Care assessment request built in
- Areas covered on a map
traditional family
Heritage
Traditional family. Navy and brass, serif type, a trusted local service with a long history.
- Local and long established
- Care assessment request built in
- Careers section for carers
clinical family
Carewell
Clinical family. Green and blue, organised and precise, with visit times and coverage up front.
- Coverage checked by postcode
- Visit times and tasks explained
- Clear pricing information
premium family
Belmont
Premium family. Racing green and brass, discreet and personal, for private home care.
- A private client service
- Care manager for every client
- Discreet consultation request
Designs for live-in care
modern family
Hearthside
Modern family. Terracotta and teal, reassuring and personal, built around matching the right carer.
- Carer matching explained
- Live-in versus care home compared
- Fast start after hospital
traditional family
Willowmere
Traditional family. Deep teal and gold, serif type, a personal service for staying in a much loved home.
- Carer matching explained
- Compared honestly with care homes
- A named care manager for every client
clinical family
Constant
Clinical family. Slate and amber, reassuring and exact, with costs and standards set out plainly.
- Costs compared with care homes
- Carer vetting explained
- Clinical oversight described
premium family
Sterling
Premium family. Slate navy and gold, refined and reassuring, for private live-in care.
- Carer selection presented beautifully
- Nurse led clinical oversight
- Private consultation request
Designs for supported living
Signature design
Willow Court
Bright and calm. Soft indigo and sunshine yellow, plain language, easy read throughout.
- Written in plain, easy read language
- Current vacancies shown clearly
- A referral route for professionals
modern family
Brookfield
Modern family. Sky blue and sunshine, easy read throughout, with a clear route for professionals.
- Easy read language on every page
- Vacancies shown clearly
- A referral route for professionals
traditional family
Meadowbank
Traditional family. Heather and gold, serif headings with easy read text, warm and welcoming.
- Easy read throughout
- Homes and vacancies set out clearly
- A referral route for professionals
clinical family
Pathway
Clinical family. Blue and yellow, clear and structured, with an easy read route and a professional route.
- Easy read route for individuals
- Specification route for commissioners
- Outcomes shown clearly
premium family
Aurora
Premium family. Deep sea blue and gold, calm and beautiful, with easy read throughout.
- Beautiful homes shown with pride
- Easy read throughout
- A route for professionals
Designs for retirement living
Signature design
Marchmont Gardens
Premium and editorial. Charcoal and champagne, large photography, generous space.
- Apartment availability and floor plans
- Brochure request built in
- Lifestyle led, with care in the background
modern family
Linden Quarter
Modern family. Deep teal and gold, lifestyle first, with apartments and events to explore.
- Apartment availability and floor plans
- Events and open days built in
- Care on hand, in the background
traditional family
The Chantry
Traditional family. Charcoal and antique gold, serif type, elegant and understated.
- Apartments and cottages to explore
- Brochure request built in
- Care available, never imposed
clinical family
Seacombe Quay
Clinical family. Deep sea blue and sand, clear and factual, with costs and care options set out.
- Service charges set out line by line
- Care packages explained
- Apartment finder
premium family
The Belvedere
Premium family. Midnight and gold, lifestyle led and elegant, for luxury retirement living.
- Full screen lifestyle photography
- Residences and amenities explored
- Private appointment request
Designs for care groups
Signature design
Ravenswood Group
Confident and organised. Navy and sage, built for a group with several homes.
- A find a home search by town and care type
- Group wide careers section
- One brand across every home
modern family
Northway
Modern family. Indigo and orange, organised and confident, built for a group with several homes.
- Find a home by town and care type
- One group careers section
- Every home with its own page
traditional family
Fairhaven
Traditional family. Oxblood and green, serif type, a family owned group with a long history.
- Every home with its own page
- Find a home by town
- Group careers and training
clinical family
Meridian
Clinical family. Blue and green, data led, built for a group that compares its homes openly.
- Homes compared side by side
- Quality data published
- Group admissions line
premium family
Aveling
Premium family. Espresso and gold, a collection of luxury homes presented as one brand.
- A collection of homes, one brand
- Private viewings at any home
- Careers across the collection
The design is the start, not the whole job
A design only earns its keep once everything behind it is right. Whichever look you choose, the build includes the same foundations, and you can see the full list on our what's included page. For real sites we have built, with the results behind them, see our case studies.
An accessibility bar on every page
Live room availability, where it applies
Enquiry and callback journeys built in
Careers pages with pay shown up front
Family care tools that win search traffic
Our content management system behind it
Like one of these? Let's make it yours
Tell us about your care service and we will show you how your own content, photography and colours would look in the design you like best.
